General Information
Liquido is a premium pool lounge in Thessaloniki, combining high-end summer experiences with events, music and lifestyle-driven content. The main objective was to increase brand awareness, attract high-intent visitors and maximize traffic during the peak summer season. Our approach focused on combining art direction, professional photography and video content with performance marketing. By building a strong visual identity and running targeted campaigns across Google and Meta, we created a system that turned attention into real visits and brand demand.
Art Direction & Creative Strategy
Photography Production
Video Content Creation
Performance Marketing (Meta & Google Ads)
Audience Targeting & Campaign Optimization
Our Aproach
CONTENT & VIDEO THAT CONVERTS
+358,000 impressions during peak season
+177,000 reach in August alone
1,900+ monthly clicks from Meta Ads campaigns
1,200+ clicks from Google Ads (Thessaloniki)
CPC as low as €0.08 – €0.21 across Meta campaigns
Google Ads CTR up to 24.8% on high-intent keywords
Consistent month-to-month growth in traffic and visibility
Strong increase in brand searches for “Liquido”
